CCC Consultants

Dean Butler

Dean brings more than 30 years of international and domestic top executive experience to his clients. After a 14-year career as a P&G advertising executive, Dean founded LensCrafters in 1982 and served as CEO for the world's largest optical retailer for the next five years. In 1988, he founded Vision Express and introduced optical superstore retailing into Europe, Asia, South America and Australia. The major businesses were sold in 1997, but Dean retained the Vision Express businesses in the Philippines, Singapore and Guam. Dean is also Chairman of a 121-store, U.S.-based optical chain, Sight Resource, and is on the Board of Directors for 1-800-Contacts, Inc.

Consulting Expertise

Expert Advice on Successfully Managing and Expanding Retail Businesses in the U.S. and in international markets
International Business Consulting – Specializing in advising U.S.-based businesses on key factors for success in overseas expansions
Corporate Strategic Analysis – Evaluating the positioning of a company's products/services, competitive analysis and marketing strategy
Evaluation of Advertising – Emphasizing TV ads and advertising in international markets

Experience

Current	Chairman, Vision Express, Philippines, Singapore and Guam
Current	Chairman, Sight Resource Corporation
Current	Chairman, Storm Windows, Ltd., UK storm windows for historic buildings
Current	Chairman, Racer's Edge, Ltd., UK seller of race car-related equipment
1987-97	Founder/CEO, Vision Express
1982-87	Founder/CEO, LensCrafters
1969-82	Advertising Executive, Procter & Gamble

Associations/Affiliations

Member, Historic Grand Prix Car Association (he races historic cars around the world)
Member, Spectacle Makers Company in London

Clients

Big I Private Equity

Education
MBA, Michigan State University
MS, Chemistry, Michigan State University
BS, Chemistry and Math, Bob Jones University